Wappa

Last updated: June 17, 2026

Privacy Policy

This Privacy Policy explains how Wappa collects, uses, discloses, and protects personal information for website visitors, prospects, customers, account users, and WhatsApp contacts processed through customer workspaces.

Operator
Libre Languages LLC d/b/a Wappa
Privacy contact
privacy@wappainbox.com
1. Overview2. Our Privacy Roles3. Personal Information We Collect4. Sources of Personal Information5. How We Use Personal Information6. WhatsApp-Specific Processing7. AI and Automation Processing8. How We Disclose Personal Information9. Subprocessors and Service Provider Categories10. Data Retention11. Privacy Rights and Choices12. Cookies and Tracking13. Sale, Sharing, and Advertising14. International Transfers15. Security16. Children's Privacy17. Legal Requests and Safety18. Changes and Contact

1. Overview

This Privacy Policy explains how Libre Languages LLC d/b/a Wappa ("Wappa," "we," "us," or "our") collects, uses, discloses, and protects personal information in connection with wappainbox.com and the Wappa Service.

Wappa is a B2B SaaS provider for WhatsApp inboxes, AI agents, automations, broadcasts, knowledge bases, contact memory, team access, audit logs, and related business messaging tools.

2. Our Privacy Roles

For website visitors, demo or trial leads, account owners, administrators, Authorized Users, billing contacts, and support contacts, Wappa generally acts as a controller or business that determines how personal information is handled.

For Customer Contact messages, contact records, uploaded business data, workflows, AI instructions, WhatsApp conversation data, media, and other content managed inside a Customer workspace, Wappa generally acts as a processor or service provider for the Customer. In that context, Customer determines what data is collected and how it is used, and Customer is responsible for its own privacy notices, consents, legal bases, and opt-out processes.

3. Personal Information We Collect

  • Account and profile data, such as name, email, login identifiers, organization, role, language preference, and authentication metadata.
  • Organization and team data, such as workspace names, team members, permissions, connected WhatsApp numbers, assignments, and admin settings.
  • Billing, plan, and usage data, such as subscription details, invoices, payment status, usage metrics, AI token usage, message usage, and feature entitlements.
  • WhatsApp phone-number and connection metadata, such as number identifiers, business profile details, webhook status, provider account identifiers, templates, categories, language codes, and review status.
  • Customer Contact data, such as phone numbers, names, profile information, message metadata, labels, custom fields, assignments, opt-out status, contact memories, summaries, and conversation history.
  • Messages and media, such as inbound and outbound WhatsApp messages, attachments, documents, images, audio, templates, AI-drafted replies, broadcasts, and conversation notes.
  • Knowledge base and automation data, such as uploaded files, URLs, text snippets, embeddings, prompts, workflows, trigger settings, AI instructions, tool configuration, execution logs, and integration payloads.
  • Security, audit, and device data, such as IP address, device identifiers, browser type, pages viewed, actions taken, timestamps, logs, error reports, session metadata, and audit events.
  • Support, sales, and demo data, such as form submissions, emails, chat messages, call notes, and other information you send to us.

4. Sources of Personal Information

We collect personal information directly from users, Customers, Customer Contacts who message Wappa-managed WhatsApp numbers, connected Third-Party Services, service providers, logs, cookies, analytics tools, support interactions, and integrations configured by Customer.

5. How We Use Personal Information

  • provide, operate, maintain, secure, and improve the Service;
  • create accounts, authenticate users, manage organizations, and enforce permissions;
  • connect WhatsApp numbers, send and receive messages, manage templates, and support broadcasts;
  • run AI agents, retrieve knowledge base content, generate AI Outputs, create summaries and memories, and execute automations;
  • bill subscriptions and Usage-Based Charges, process payments, calculate usage, prevent fraud, and manage plans;
  • provide customer support, respond to inquiries, troubleshoot bugs, monitor performance, and communicate service updates;
  • detect, prevent, and investigate abuse, spam, security incidents, unauthorized access, policy violations, and unlawful activity;
  • comply with legal obligations, enforce agreements, respond to lawful requests, and protect rights, safety, and property;
  • analyze product usage and improve features, reliability, onboarding, documentation, and customer experience.

6. WhatsApp-Specific Processing

When a Customer Contact messages a Wappa-managed WhatsApp number, the business using Wappa may process that person's phone number, profile and message metadata, message content, media, conversation history, labels, memories, and related customer record through Wappa.

Businesses using Wappa are responsible for their own customer-facing privacy notices, consent practices, opt-in records, opt-out handling, and compliance with WhatsApp, Meta, and applicable law. Wappa processes Customer Contact data mainly on behalf of the Customer and according to Customer's configuration and instructions.

7. AI and Automation Processing

Customer may configure Wappa to send messages, conversation content, contact memories, uploaded knowledge, prompts, workflow data, and tool outputs to AI model providers or integration providers to generate responses, summaries, classifications, or workflow actions.

AI Outputs may contain personal information derived from Customer Data. Customer is responsible for reviewing AI behavior, limiting the data it provides, configuring retention and handoff practices, and deciding whether AI-assisted processing is appropriate for its use case.

8. How We Disclose Personal Information

We may disclose personal information to:

  • Customers and Authorized Users within the relevant organization workspace;
  • hosting, database, storage, security, and infrastructure providers;
  • authentication providers, including identity and organization-management providers;
  • payment processors and billing providers;
  • WhatsApp, Meta, Kapso, and other providers needed to connect and operate WhatsApp Services;
  • AI model providers, embedding providers, analytics, logging, and error-monitoring providers;
  • email, support, sales, workflow, integration, and customer-communication providers;
  • professional advisers, auditors, insurers, and legal representatives;
  • law enforcement, regulators, courts, or other parties when required by law or to protect rights and safety;
  • successors or potential successors in a merger, acquisition, financing, reorganization, sale of assets, or similar transaction.

9. Subprocessors and Service Provider Categories

Wappa uses subprocessors and service providers in categories including hosting and database infrastructure, authentication, payments, WhatsApp and messaging connectivity, AI model providers, analytics, logging and error monitoring, email and support tools, storage, security, and workflow or integration providers. Customer may request a current subprocessor list at the contact address below.

10. Data Retention

We retain personal information for as long as needed to provide the Service, comply with legal obligations, resolve disputes, enforce agreements, maintain security, and support legitimate business needs.

As an operational default, active account and workspace data is retained while the account is active. Deleted workspace content, transient logs, and backups are generally purged or anonymized within 1 year, unless retention is needed for security, fraud prevention, legal compliance, dispute resolution, billing, audit, or backup integrity. Audit, billing, tax, legal, and security records may be retained longer where needed.

Customer may be able to delete or export certain Customer Data through the Service. Deletion may not immediately remove data from backups, logs, audit records, billing records, legal holds, or third-party systems where retention is required or technically necessary.

11. Privacy Rights and Choices

Depending on where you live, you may have rights to access, correct, delete, port, restrict, object to, or opt out of certain processing of personal information, and you may have the right to complain to a data protection authority or regulator.

To make a request, contact privacy@wappainbox.com. If your request relates to a business that uses Wappa to communicate with you on WhatsApp, we may direct you to that business or process the request according to that business's instructions. We may need to verify your identity before responding.

12. Cookies and Tracking

We may use cookies, local storage, pixels, analytics scripts, and similar technologies to operate the website and Service, remember preferences, authenticate sessions, measure usage, improve performance, and understand marketing or product engagement. Browser settings may allow you to block or delete cookies, but some Service features may not work properly.

13. Sale, Sharing, and Advertising

Wappa is not designed to sell Customer Data or Customer Contact data. Wappa does not knowingly sell personal information in the ordinary meaning of that term. If applicable privacy laws define certain analytics or advertising activities as a "sale" or "sharing," Wappa will provide required choices or disclosures before engaging in those activities.

14. International Transfers

Wappa, Customers, and service providers may process personal information in the United States, Latin America, and other countries where we or our providers operate. These countries may have privacy laws different from those where you live. Where required, Wappa uses contractual, technical, and organizational safeguards for international transfers.

15. Security

We use administrative, technical, and organizational safeguards designed to protect personal information, including tenant-scoped access controls, authentication, role-based permissions, encryption in transit, monitoring, logging, backups, and vendor controls. No system is perfectly secure, and Customer is responsible for account security, user permissions, and safe configuration of integrations and automations.

16. Children's Privacy

The Service is intended for business use and is not directed to children. We do not knowingly collect personal information from children under 13. If you believe a child has provided personal information to Wappa, contact us so we can review and take appropriate action.

17. Legal Requests and Safety

We may access, preserve, or disclose personal information if we believe it is reasonably necessary to comply with law, respond to lawful requests, enforce agreements, prevent fraud or abuse, protect the security of the Service, or protect the rights, property, or safety of Wappa, Customers, Customer Contacts, or others.

18. Changes and Contact

We may update this Privacy Policy from time to time. If changes are material, we will provide reasonable notice through the Service, by email, or by posting an updated version. The English version controls over any translation unless applicable law requires otherwise.

Contact: Libre Languages LLC d/b/a Wappa, 131 Continental Dr, Suite 305, Newark, DE 19713, United States, privacy@wappainbox.com.

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