WhatsApp operations, under control.
One inbox for your team, AI agents, deterministic automations, human approvals, and the history behind every action.
Official WhatsApp infrastructure
The WhatsApp operations gap
Messages move fast. Operational context gets lost.
Most teams split customer work across personal phones, inboxes, bots, spreadsheets, and memory. Wappa gives people and automation one controlled operating record.
Every conversation has an owner
Assign work, hand conversations to a person, and keep the team aligned in one inbox.
Sensitive actions wait for approval
Agents handle routine work. Refunds, commitments, and external actions wait for approval.
Every decision stays visible
Review messages, agent actions, workflow executions, usage, and audit events without reconstructing what happened.
Go live with one controlled workflow
The pilot starts with a narrow customer journey your team can test, observe, and improve.
Connect your number
Link your WhatsApp Business number with a simple, guided setup, or let us assign you a new number.
Define the operating rules
Set routing, ownership, approval gates, and the exact moments that require a person.
Review before you expand
Watch conversations and execution history, then add more jobs only when the first one is reliable.
Run the work behind every conversation
Rule-based workflows route work, collect data, update systems, and request approval. AI agents handle the conversations that require judgment.
Bounded AI agents
Answer from your business context, use approved tools, remember relevant details, and hand off when a person should decide.
Rule-based automations
Route, assign, notify, collect data, and call integrations with repeatable steps that run exactly as configured.
Forms
Collect info with native forms inside WhatsApp. No links, no app switching.
Customer context
Keep useful facts, labels, fields, summaries, and history with the contact instead of in someone’s head.
Knowledge Base
Upload your PDFs, catalogs, or FAQs. The agent learns your business and answers from them.
The same inbox, on iPhone.
Triage conversations, take over from agents, and reply with the same ownership and history as the desk.
Push when you are needed
Escalations reach the right person on the phone.
Take over with context
Open the thread and reply with full context.
Same org and numbers
Your Wappa account and lines, on iPhone.
Inbox
Automate the work, not accountability
Bounded access and approvals
Control who can see each number, what agents and workflows can do, and which actions need a teammate’s approval.
One operational history
See what people, agents, and workflows did, when they did it, and where the conversation goes next.
Setup
Product
Can't find what you're looking for? Contact us
Put one WhatsApp workflow into production
Tell us where customer conversations break down. We will map one narrow workflow and confirm whether Wappa is a fit.